20 Things You Can Do To Instantly Bolster Inbound Traffic
Nick Werker
February 18, 2016
In our industry, it’s extremely important that we are able to help our customers and clients in every way we can – not just by supporting them on the phones but by helping them market themselves and grow into better practices and better businesses.
For this reason, it is our pleasure to continually share our top strategies for increased web performance with all of our beloved clientele and followers.
As an introduction, below are the 6 things we think can help to instantly bolster traffic, as well as help you find return visitors, and eventually convert customers. Our strategies include: Content Marketing, Blogging, Social Media, Advertising, SEO/SEM, and of course, partnering with Answering Legal to ensure you never miss the new client.
Read further for a full list of the strategies that are included.
20 Things You Can Do To Instantly Bolster Inbound Traffic:
The full eBook includes 20 marketing strategies that are proven to boost marketing efforts for attorneys no matter the size of the firm. Each of the 20 is something that we’ve personally tried on our own blog, website, and social media accounts for our company. In every case, these are strategies that we greatly recommend trying. Here’s the full list:
- Research and Utilize the Most Relevant Keywords in Your Material
- Choose Topics That Include Your Focus Keywords
- Structure Your Page in a Way That Guides Your Viewer
- Keep Your Pages 500-800 Words
- Create a Reliable Blogging Schedule For Your Audience
- Host Your Blog Directly On Your Website
- Always Create a Call To Action
- Share Your Blog On Social Media
- Use a Content Writing Service if You’re Short on Writing Time
- Update Your Social Media Daily
- Have a Diverse Social Media Presence (Facebook, Twitter, LinkedIn)
- Utilize Pay Per Click Campaigns
- Incorporate Video Marketing Into Your Advertising
- Boost Your Posts On Your Social Media
- Make Sure Your Click Through Rate Is Desirable
- Match Your Focus Keyword To Your Topic
- Write an Interesting But Succinct Metatag Enticing Your Viewer
- Use Headers To Guide Your Reader’s Eye Down the Page
- Use Answering Legal To Help Grow Your Business
- A 24/7 Live Answering Service Helps You Catch New Clients
What to do with all of these strategies:
Of course, you can pick and choose what you feel works best for your practice. If you like Twitter better than Facebook, by all means, make Twitter your main social media output! Try a combination of things! Variety is what finds the greatest audience for your material, and can locate the best viewers for your efforts.
Let us know how everything works out for you! We’re always happy to help.
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