Law Firm Marketing

Bo Royal (CEO of Pareto Legal) joins to discuss how paid advertising fits into a law firm's overall marketing strategy, what law firms need to have in place before investing in paid ads, things to look for in a marketing partner and much more!

Ben Glass (Founder of Great Legal Marketing, LLC) joins to discuss life-changing lessons from Dan Kennedy, the origins of Great Legal Marketing, injecting your personality into your law firm and much more!

Ken Hardison (Founder & President of PILMMA) joins to discuss the moment he realized he couldn't work for anybody else, how legal marketing has evolved over the years, the origins of PILMMA and much more!

Attorney Mike Morse joins to discuss how the loss of his father changed the course of his life, the importance of surrounding yourself with good people, being different with your marketing and much more!

if you’re entrusting your reputation to anyone, it should be Answering Legal. We help the firms we answer for grow their reputation by making sure every call gets answered by a highly-trained receptionist, no matter when it comes in.

Spotlight Branding's Marc Cerniglia joins to discuss what content marketing can and can’t accomplish for a law firm, how to go about sharing content on your website and social pages, why lawyers shouldn’t chase after SEO success and much more!

Roy Sexton (President of the Legal Marketing Association) joins to discuss creating the type of culture your clients are interested in, how lawyers should go about connecting with people, leveraging personal interests for your professional brand and much more!